Paywall Newsletter by Adapty

A monthly hand-picked selection of hot mobile paywalls commented by experts.
Find new ideas to test on your paywall, catch up with trends, and get inspired.

Check out previous issues


In the June issue:

  • video paywall
  • comparison table
  • trial timeline
  • double paywall
  • and more

In July issue:

  • landing page-like paywall
  • 80% discount that is hard to calculate
  • dark pattern from an app making >$400k MRR
  • toggle switcher
3nd-issue-subscribe-and receive

In August issue:

  • horizontal paywall
  • dark pattern
  • animated buttons
  • a discount shown after closing a paywall

Powered by industry experts

Alex Bauer, Head of Product and Marketing Strategy at Branch

Alex Bauer

Head of Product & Market Strategy
Branch. Author of


Thomas Kriebernegg, a co-founder of AppRadar

Thomas Kriebernegg

Managing director and a co-founder of App Radar